Privacy Policy

Ekaikaa ("we", "our", or "us") is committed to protecting the privacy of our customers and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website ekaikaa.com or interact with our textile retail business. This policy complies with the Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 of India.

1. Information We Collect

2. How We Use Your Information

• Processing orders, generating GST-compliant invoices, and managing deliveries
• Communicating with you about orders, enquiries, and product availability
• Maintaining accurate business records as required under GST and income tax regulations
• Improving our website, products, and customer service
• Sending promotional updates about new fabric collections or offers (only with your consent)

3. Disclosure of Information

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• Service providers: Delivery partners, payment processors, and IT service providers who assist in our business operations
• Legal obligations: When required by law, court order, or government authority, including GST audit requirements
• Business transfers: In the event of a merger, acquisition, or sale of business assets

4. Data Security

We implement reasonable security practices and procedures as required under the IT Act, 2000 to protect your personal information from unauthorized access, alteration, disclosure, or destruction. Our website uses HTTPS encryption, and we store data on secure servers with restricted access.

5. Data Retention

We retain your personal and transaction data for as long as necessary to fulfil the purposes outlined in this policy and to comply with legal obligations. GST-related records are retained for a minimum of 6 years as mandated by the CGST Act, 2017.

6. Cookies and Tracking

Our website may use essential cookies to ensure proper functionality and analytics cookies (via Vercel Analytics) to understand website usage patterns. These analytics are privacy- focused and do not track individual users across websites. You can disable cookies through your browser settings.

7. Your Rights

Under applicable Indian law, you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete data
• Withdraw consent for marketing communications at any time
• Request deletion of your personal data, subject to legal retention requirements

8. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.